The Welpr Rating is determined by a scoring formula. The formula takes into account the products safety, user satisfaction, and eco-ethical standing. Click here to learn more.

What we look for:

  • Fluoride-free formulas with safer alternatives like hydroxyapatite or baking soda
  • Food-grade ingredients with no artificial dyes, flavors, or sweeteners
  • No sulfates, parabens, PEGs, or triclosan
  • Full transparency with every ingredient clearly disclosed

View our full standards here.

Our Methodology and Ratings

Find Non-Toxic Teeth Whitening Products

Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.

Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.

User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.

Teeth Whitening Strips - Zimba

Teeth Whitening Strips - Zimba
Welpr Rating
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Welpr rating icon
4.9
/5
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Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/oral-care" target="_blank">oral care standards</a> and is free from fluoride, harsh surfactants, and anything on our no list.</p>
<p>Products rated <a href="https://www.welpr.com/certifications#ewg" target="_blank">EWG-2</a> feature a low potential hazard rating and good or robust ingredient transparency. EWG ratings may change. Check the source for most up to date rating. <a href="https://www.ewg.org/skindeep/products/1023150-Zimba_Minty_Teeth_Whitening_Strips/" target="_blank">Source</a>.</p>

Highlights

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This product is vegan, meaning it contains no animal-derived ingredients—look for a certification like PETA or Vegan.org to verify the claim.
This product is free from harsh sulfates like SLS and SLES, which can strip skin and scalp and trigger irritation.
This product is free from synthetic dyes that may irritate skin or cause behavioral issues.
This product is cruelty-free, meaning it was not tested on animals—look for certification from Leaping Bunny or PETA to verify the claim.
This product is free of fluoride, a controversial additive linked to thyroid and neurological concerns.

User Satisfaction

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We only include products on Welpr that are the best of the best. An EXCELLENT user satisfaction score indicates the product is in the top third of the best products.
Est. Price
$19.85
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Product Details

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  • Gentle and natural stain removal with enamel-safe ingredients suitable for sensitive teeth.
  • Mint flavor with clean, vegan, and cruelty-free ingredients for a fresh feeling after use.
  • Achieve noticeable whitening results in as little as one use with quick application.
  • Convenient daily use to combat common stains from coffee, tobacco, and more.
  • Advanced non-slip design for easy application without slippage.

Pros & Cons

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Pros

  • Quick and noticeable whitening results, even after the first use.
  • Gentle on enamel and low sensitivity, ideal for sensitive teeth.
  • Stays securely on teeth, allowing multitasking.
  • Refreshing flavors, like watermelon and mint, enhance user experience.
  • Great alternative to expensive whitening treatments.

Cons

  • Some users may find the 14-day regimen time-consuming compared to other brands.
  • A few users noted that the strips could be longer to better cover all teeth.

Ingredients

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Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.


To analyze individual ingredients, use INCIDecoder.


Ingredients: Pvp K30, Glycerin, Hydroxypropyl Cellulose, Pvp K90, Water, Alcohol, Hydrogen Peroxide, Menthol

Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.

Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.

User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.

Premium Activated Charcoal Teeth Whitening Powder - blkdiamond

Premium Activated Charcoal Teeth Whitening Powder - blkdiamond
Welpr Rating
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Welpr rating icon
4.8
/5
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Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/oral-care" target="_blank">oral care standards</a> and is free from fluoride, harsh surfactants, and anything on our no list.</p>
<p>Products rated <a href="https://www.welpr.com/certifications#ewg" target="_blank">EWG-2</a> feature a low potential hazard rating and good or robust ingredient transparency. EWG ratings may change. Check the source for most up to date rating. <a href="https://www.ewg.org/skindeep/products/1031949-Blk_Dimond_Charcoal_Teeth_Whitening_Powder/" target="_blank">Source</a>.</p>
<p>The <a href="https://www.welpr.com/certifications#peta-certified" target="_blank">PETA certification</a> identifies cosmetics, personal-care, and household products as cruelty-free ensuring no animal testing or animal-derived ingredients are used worldwide.</p>

Highlights

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This product is vegan, meaning it contains no animal-derived ingredients—look for a certification like PETA or Vegan.org to verify the claim.
This product is free from harsh sulfates like SLS and SLES, which can strip skin and scalp and trigger irritation.
This product is free from synthetic dyes that may irritate skin or cause behavioral issues.
This product is free of fluoride, a controversial additive linked to thyroid and neurological concerns.

User Satisfaction

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We only include products on Welpr that are the best of the best. A GOOD user satisfaction score indicates the product is in the bottom third of the best products.
Est. Price
$13.95
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Product Details

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  • Made with all-natural organic coconut activated charcoal for a brighter smile.
  • No synthetic ingredients, ensuring a toxin-free oral care experience.
  • Safe and gentle on enamel, making it suitable for sensitive teeth.
  • Helps fight odor and improve oral health with the addition of peppermint and orange peel.

Pros & Cons

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Pros

  • Effectively removes surface stains for noticeably whiter teeth.
  • Tasteless and rinses off teeth easily, leaving no residue.
  • Some users report seeing results after just one use.
  • Offers a natural whitening alternative through charcoal.

Cons

  • Some users with sensitive teeth may experience discomfort and gum sensitivity.
  • Considered messy to use; may stain bathroom surfaces.

Ingredients

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Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.


To analyze individual ingredients, use INCIDecoder.


Ingredients: Activated Coconut Charcoal, Calcium Bentonite Clay, Organic Orange Peel Extract, Organic Peppermint

Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.

Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.

User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.

Whitening Pen - Lumineux

Whitening Pen - Lumineux
Welpr Rating
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Welpr rating icon
4.75
/5
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Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/oral-care" target="_blank">oral care standards</a> and is free from fluoride, harsh surfactants, and anything on our no list.</p>
<p>Products rated <a href="https://www.welpr.com/certifications#ewg" target="_blank">EWG-2</a> feature a low potential hazard rating and good or robust ingredient transparency. EWG ratings may change. Check the source for most up to date rating. <a href="https://www.ewg.org/skindeep/products/1016682-Oral_Essentials_Lumineux_Bright2_Pen/" target="_blank">Source</a>.</p>

Highlights

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This product is free from harsh sulfates like SLS and SLES, which can strip skin and scalp and trigger irritation.
This product is free from synthetic dyes that may irritate skin or cause behavioral issues.
This product is free of fluoride, a controversial additive linked to thyroid and neurological concerns.

User Satisfaction

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We only include products on Welpr that are the best of the best. A GOOD user satisfaction score indicates the product is in the bottom third of the best products.
Est. Price
$50.00
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Product Details

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  • Whiten teeth in a healthy way without causing sensitivity.
  • Break up tough stains from coffee, tea, and smoking.
  • Enjoy white teeth that look as good as they feel.

Pros & Cons

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Pros

  • Effective whitening with no teeth sensitivity reported.
  • Easy to use and convenient for on-the-go application.
  • No harsh or harmful chemicals, appealing for health-conscious users.
  • Mild taste with no unpleasant residue.
  • Can be used as a protective layer before consuming stain-prone foods and drinks.

Cons

  • Some users found the product quantity insufficient.
  • A few users reported issues with the applicator not functioning properly.

Ingredients

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Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.


To analyze individual ingredients, use INCIDecoder.


Ingredients: Glycerin, Water, Carbomer, Carboxymethyl Cellulose, Cocos Nucifera (Coconut) Oil, Dead Sea Salt, Salvia Officinalis (Sage) Oil, Citrus Limon (Lemon) Peel Oil

Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.

Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.

User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.

Teeth Whitening Kit with LED Light - Snow

Teeth Whitening Kit with LED Light - Snow
Welpr Rating
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Welpr rating icon
4.7
/5
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Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/oral-care" target="_blank">oral care standards</a> and is free from fluoride, harsh surfactants, and anything on our no list.</p>
<p>Products rated <a href="https://www.welpr.com/certifications#ewg" target="_blank">EWG-3</a> feature a moderate potential hazard rating and fair ingredient transparency. EWG ratings may change. Check the source for most up to date rating. <a href="https://www.ewg.org/skindeep/products/958143-Snow_Teeth_Whitening_kit/" target="_blank">Source</a>.</p>

Highlights

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This product is free from harsh sulfates like SLS and SLES, which can strip skin and scalp and trigger irritation.
This product is free from synthetic dyes that may irritate skin or cause behavioral issues.
This product is free of fluoride, a controversial additive linked to thyroid and neurological concerns.

User Satisfaction

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We only include products on Welpr that are the best of the best. A GOOD user satisfaction score indicates the product is in the bottom third of the best products.
Est. Price
$99.00
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Product Details

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  • Employs LED light technology to activate whitening serum for professional-like results at home.
  • Provides fast, noticeable brightening in just minutes with an easy three-step process.
  • Formulated to be safe for sensitive teeth and gums, effectively removing common stains.
  • Features a no-mess setup with comfortable mouthpiece and easy-to-use applicator wands.
  • Free from alcohol, BPA, sulfates, and fluoride for a non-toxic dental care experience.

Pros & Cons

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Pros

  • Effective at whitening teeth quickly, with noticeable results after just a few uses.
  • User-friendly design with the ability to connect the mouthpiece to multiple devices.
  • Minimal sensitivity experienced by most users, making it suitable for sensitive teeth.
  • Excellent customer service and support for user queries and concerns.
  • Convenient for multitasking while whitening due to its portability.

Cons

  • The mouthpiece may be uncomfortable for some users with smaller mouths.
  • Some users report that the gel does not stay put well, requiring immediate use of the light.
  • Initial setup and charging instructions could be clearer for optimal use.

Ingredients

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Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.


To analyze individual ingredients, use INCIDecoder.


Ingredients: Hydrogen Peroxide, Carbamide Peroxide, Glycerol, Aqua (Deionized Water), Sodium Bicarbonate, Carbomer, Potassium Nitrate, Mentha Piperita (Peppermint Oil)

Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.

Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.

User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.

Teeth Whitening Strips - Lumineux

Teeth Whitening Strips - Lumineux
Welpr Rating
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Welpr rating icon
4.7
/5
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Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/oral-care" target="_blank">oral care standards</a> and is free from fluoride, harsh surfactants, and anything on our no list.</p>

Highlights

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This product is free from harsh sulfates like SLS and SLES, which can strip skin and scalp and trigger irritation.
This product is free from synthetic dyes that may irritate skin or cause behavioral issues.
This product is free of fluoride, a controversial additive linked to thyroid and neurological concerns.

User Satisfaction

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We only include products on Welpr that are the best of the best. A GOOD user satisfaction score indicates the product is in the bottom third of the best products.
Est. Price
$22.99
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Product Details

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  • Helps break up tough stains without causing sensitivity, revealing a whiter smile.
  • Targets coffee, tea, red wine, and smoking stains while supporting healthy enamel.
  • Clinically proven to whiten teeth using ingredients like Dead Sea salt, coconut oil, and lemon peel oil.
  • Combines ingredients that are tough on stains but gentle on enamel for long-lasting results.
  • Allows whitening without sensitivity, promoting both bright teeth and healthy enamel.

Pros & Cons

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Pros

  • Gentle on sensitive teeth, making it suitable for those with sensitivity concerns.
  • Utilizes natural, enamel-safe ingredients for a healthier whitening process.
  • Easy and convenient to apply, with no uncomfortable taste or texture.
  • Noticeable whitening results after consistent use, enhancing natural tooth color.

Cons

  • Some users find the whitening results to be gradual, which may require patience for best effects.
  • The strips may leave a gel residue that requires cleaning post-application, which could be bothersome for some users.

Ingredients

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Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.


To analyze individual ingredients, use INCIDecoder.


Ingredients: Vegetable Glycerol, Deionized Water, Carbomer, Carboxymethyl, Coconut Oil, Dead Sea Salt, Sage Oil, Lemon Peel Oil

Our Product Rating System

Our Product Rating System

First, Camille (co-creator of Welpr) hand picks cleaner product options from a variety of sources.

Next, we collect information about each product's safety, consumer satisfaction, and eco-ethical standing.

Finally, we run all this information through an algorithm that calculates the Welpr Rating.

Welpr Rating:

5.0/5

The Welpr Rating takes into account 3 things:

  1. Product Safety
  2. Consumer Satisfaction
  3. Ethics & Environment
Product safety

Part 1: Product safety

We evaluate safety information from 3rd party organizations (e.g. EWG, Made Safe, etc.). Instead of relying solely on any one of these companies for safety information, we assess all of them.

Consumer satisfaction

Part 2: Consumer satisfaction

We scour the web for consumer ratings and reviews to verify products are not only cleaner options, but also effective. Products can either be Above Average, Average, or Below average for their respective category (e.g. cleaning products).

Ethics & Environment

Part 3: Ethics & Environment

When you buy a product, you’re supporting that company with your dollars. We believe it’s important to support ethical companies, so we pool together certifications that verify a company's ethics and environmental impact.

Common Harmful Chemicals in Teeth Whitening Products

Chemical Name

Why it’s harmful

Ammonium Hydroxide

Ammonium hydroxide is a corrosive substance that can cause injury to the skin, eyes, and respiratory tract. High concentrations, either through inhalation or prolonged exposure, can lead to significant respiratory issues, including inflammation, pneumonia, and pulmonary edema. It is used in various industries such as fertilizers, dyes, explosives, plastics, and cleansing agents, among others. Due to its intense pungency and potential to cause extreme irritation and even life-threatening conditions, precautions such as wearing protective clothing and immediate cleansing of affected areas are recommended. It should be stored away from combustibles and heavy metals, in well-ventilated areas and in specified containers. Disposal guidelines also need to be referred from environmental regulatory agencies due to the hazardous nature of the substance.

Diethanolamine

Diethanolamine is a chemical found in various consumer products like shampoos, cosmetics, and pharmaceuticals. Acute exposure in humans can result in irritation of the nose, throat, and skin. However, no detailed data is available on its chronic, reproductive, developmental or carcinogenic effects on humans. Studies on animals reveal that acute oral exposure can influence the liver, blood, kidney, and central nervous system, while dermal exposure has been connected with an increased incidence of liver and kidney tumors in mice. Production of first-degree burns, skin irritation, occupational asthma, kidney, and liver injury risk, and potential skin sensitization are some other adverse effects associated with diethanolamine.

Sodium Hydroxide

Sodium hydroxide, also known as caustic soda or lye, is an odorless white crystalline solid that absorbs moisture from the air. It generates significant heat when dissolved in water or neutralized with acid which may ignite combustible materials. It is highly corrosive and is typically used as a solid or in a 50% solution. Sodium hydroxide is used to manufacture a variety of products including soaps, rayon, paper, explosives, dyestuffs, and petroleum products. Exposure to this substance may cause severe burns, necrosis, and pulmonary edema, depending on the concentration and exposure method.

Polyethylene Glycol

Ingestion or dermal absorption of the chemical at more than 800-1000 mg/kg/day can lead to central nervous system depression and liver and kidney changes in animals, despite there being no significant developmental toxicity. The chemical acts as an eye irritant; however, it is poorly absorbed through the skin. Unanticipated side effects are unlikely unless there is exposure to mists of heated liquid. Notably, animal feeding studies have shown that the chemical could damage the CNS, liver, kidneys, red blood cells, and the reproductive system.

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Authors

Camille May, Product Curator

Hey, I’m Camille—co-creator of Welpr and your go-to guide for all things clean living. After selling my last company in the health food space, I went non-toxic to heal an autoimmune condition. It did wonders for my health, but navigating which products to buy wasn’t easy. We built Welpr to make that journey feel a bit easier.  When I’m not working on Welpr, you’ll usually find me in the sauna, sipping a raw milk latte while doing a puzzle, or walking with my pit bull Romeo in my hometown of Austin, TX.

Olushola M. Awoyemi, Medical Reviewer

Olushola M. Awoyemi (aka Shola) is a board-certified toxicologist and a research scientist with a PhD in Environmental Toxicology. Shola's long-term ambition is to be recognized as a world-renowned expert in toxicology, risk assessment, and management, with experience spanning across institutions like the US EPA, US FDA, NIEHS, USDA, UNEP, WHO, and possibly within Fortune 100 companies in the Chemical, Healthcare, Pharmaceutical, Consumer goods, or IT sectors.

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