The Welpr Rating is determined by a scoring formula. The formula takes into account the products safety, user satisfaction, and eco-ethical standing. Click here to learn more.

What we look for:

  • Natural fibers like organic cotton, linen, wool, and hemp
  • Non-toxic dyes and low-impact finishes
  • Trusted third-party certifications like GOTS & OEKO-TEX
  • Brands that are transparent about sourcing, materials, and ethics

View our full standards here.

Our Methodology and Ratings

Find Non-Toxic Bath Mats

Organic Bath Rug - Coyuchi

Organic Bath Rug - Coyuchi
Welpr Rating
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Welpr rating icon
4.9
/5
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Buy Now
on Fig Linen

Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/bedding" target="_blank">bedding standards</a> and contains no materials or treatments from our no list. </p>
<p>The <a href="https://www.welpr.com/certifications#gots-certified" target="_blank">GOTS (Global Organic Textile Standard) Certification</a> verifies that textiles are organically produced and processed from harvest to final product.</p>

Highlights

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This brand or product is free from azo dyes, synthetic colorants that can break down into carcinogenic compounds linked to cancer and other health risks.
This product is free from heavy metals like lead and cadmium, which can build up in the body and are linked to developmental, reproductive, and organ toxicity.
This product is free from synthetic flame retardants, a group of chemicals added to slow fires, but associated with hormone disruption, cancer, and neurological damage.
This product is made with organic materials, reducing exposure to pesticides and chemicals linked to hormone, fertility, and neurological issues.
This product is free from phthalates, a type of plasticizer linked to hormone disruption and reduced fertility.
This product is free from formaldehyde and formaldehyde-releasing agents, preservatives that release toxic gas linked to cancer, allergies, and skin irritation.
This product is free from chlorine, a respiratory irritant often found in cleaning and bleaching agents.
This product does not contain PFAS, a group of forever chemicals used to make things nonstick, stain-resistant, or waterproof. That includes PTFE, PFOA, and thousands of other compounds linked to hormone disruption and long-term health risks.

Materials

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100% Organic Cotton

Est. Price
$3.00
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About The Brand

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  • Founded in 1991: Connects people with the raw beauty and transformative power of nature through organic home goods.
  • Conscious luxury: Pioneers in creating luxurious, sustainably sourced, heirloom-quality pieces inspired by nature.
  • Organic and non-toxic: Uses no GMO seeds, synthetic fertilizers, chemicals, or pesticides, ensuring soft and nurturing products safe for sensitive skin.
  • Sustainability focus: Dedicated to transparency and accountability, supporting the environment, farmers, and craftspeople.
  • Circularity: Designs single-fiber products for easy recycling and contributes to textile recycling research in the home market.
  • Renew and upcycle: Items that can’t be renewed are either upcycled or recycled to avoid ending up in landfills.
  • Liquid CO2 cleaning: Uses a low-waste, efficient liquid CO2 method to clean renewable products, ensuring they bring comfort to new homes.
  • Commitment to longevity: Crafts breathable, resilient, and heirloom-quality pieces designed to deliver lasting performance.

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Signature Bath Mat - Weezie

Signature Bath Mat - Weezie
Welpr Rating
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Welpr rating icon
4.9
/5
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Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/bedding" target="_blank">bedding standards</a> and contains no materials or treatments from our no list. </p>
<p>The <a href="https://www.welpr.com/certifications#oeko-tex" target="_blank">OEKO-TEX certification</a> ensures that every component of a textile, from threads to buttons, has been tested and proven free of harmful substances, safeguarding human health through rigorous, independent evaluations that exceed typical standards.</p>

Highlights

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This brand or product is free from azo dyes, synthetic colorants that can break down into carcinogenic compounds linked to cancer and other health risks.
This product is free from heavy metals like lead and cadmium, which can build up in the body and are linked to developmental, reproductive, and organ toxicity.
This product is free from phthalates, a type of plasticizer linked to hormone disruption and reduced fertility.
This product is free from formaldehyde and formaldehyde-releasing agents, preservatives that release toxic gas linked to cancer, allergies, and skin irritation.
This product is low-to-free of VOCs, chemicals that off-gas into the air and contribute to indoor air pollution, headaches, and respiratory irritation.
This product does not contain PFAS, a group of forever chemicals used to make things nonstick, stain-resistant, or waterproof. That includes PTFE, PFOA, and thousands of other compounds linked to hormone disruption and long-term health risks.

Materials

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100% Organic Cotton

Est. Price
$2.00
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About The Brand

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  • Founded to address a gap in the luxury towel market, Weezie was created by two friends who sought to modernize luxury towels.
  • Products are made from 100% organic long-staple cotton sourced from a third-generation family-owned factory in Portugal.
  • Each towel and robe is soft, fluffy, and highly absorbent.
  • Customizable embroidery options are available, with all embroidery and inspection done by hand in their Atlanta facility.
  • Weezie towels feature thoughtful design elements, including rounded corners and loops for faster drying, as well as attached ties and buttons for frustration-free robe wearing.
  • Brand philosophy emphasizes creating moments of everyday luxury with high-quality, functional products.

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Bath Mat - Boll & Branch

Bath Mat - Boll & Branch
Welpr Rating
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Welpr rating icon
4.9
/5
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Buy Now
on Boll & Branch

Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/bedding" target="_blank">bedding standards</a> and contains no materials or treatments from our no list. </p>
<p>The <a href="https://www.welpr.com/certifications#oeko-tex" target="_blank">OEKO-TEX certification</a> ensures that every component of a textile, from threads to buttons, has been tested and proven free of harmful substances, safeguarding human health through rigorous, independent evaluations that exceed typical standards.</p>

Highlights

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This brand or product is free from azo dyes, synthetic colorants that can break down into carcinogenic compounds linked to cancer and other health risks.
This product is free from heavy metals like lead and cadmium, which can build up in the body and are linked to developmental, reproductive, and organ toxicity.
This product is free from phthalates, a type of plasticizer linked to hormone disruption and reduced fertility.
This product is free from formaldehyde and formaldehyde-releasing agents, preservatives that release toxic gas linked to cancer, allergies, and skin irritation.
This product is low-to-free of VOCs, chemicals that off-gas into the air and contribute to indoor air pollution, headaches, and respiratory irritation.
This product does not contain PFAS, a group of forever chemicals used to make things nonstick, stain-resistant, or waterproof. That includes PTFE, PFOA, and thousands of other compounds linked to hormone disruption and long-term health risks.

Materials

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100% Organic Cotton

Est. Price
$2.00
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About The Brand

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  • Founded in 2014: Driven by the idea of making better bedding through direct sourcing of high-quality raw materials.
  • End-to-end control: Built a new system ensuring only adults make their products, benefiting all involved in the supply chain.
  • Commitment to quality: Focuses on exacting weaving, cutting, and sewing processes to create the softest organic bedding.
  • Organic cotton: Uses 100% organic cotton, benefiting both the farmers who grow it and the customers who use it.
  • Sustainable materials: Guarantees a softer, more luxurious, and longer-lasting product through the use of sustainable raw materials.
  • Fair Trade USA partnership: First home goods brand to partner with Fair Trade, exceeding $1.5 million in Premiums for farmers and artisans.
  • Helping From Home initiative: Launched in 2020 to provide safety and comfort to homes, aiming to impact 50,000 homes each year.
  • Commitment to community: Continuously invests in supporting farmers, artisans, and communities through formal and informal initiatives.

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Orkney Linen Bath Mat - Rough Linen

Orkney Linen Bath Mat - Rough Linen
Welpr Rating
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Welpr rating icon
4.7
/5
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Buy Now
on Rough Linen

Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/bedding" target="_blank">bedding standards</a> and contains no materials or treatments from our no list. </p>
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Materials

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100% European Flax Linen

Est. Price
$2.00
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About The Brand

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  • High-quality European flax linen: Rough Linen's fabric is made from 100% European flax, crafted with meticulous stitches and a weight of up to 260 GSM, offering superior quality and texture compared to most market offerings.
  • Old-world linen craftsmanship: The brand is devoted to the raw beauty of heritage European linen, producing timeless, elegant pieces that elevate living spaces with simplicity and comfort.
  • Founded in 2009: Rough Linen was inspired by founder Tricia’s rediscovery of an ancient hand-loomed linen pillowslip in her family's Scottish cottage, which led to the creation of the signature "Orkney" linen.
  • Everyday luxury: The brand believes in integrating luxury into daily life, ensuring that every piece reflects the artistry of materials and a commitment to authenticity and quality.
  • Ethical and sustainable practices: Rough Linen is driven by values of integrity and ethical craftsmanship, ensuring that each piece is made with care and respect for both the environment and the artisans involved.
  • Connection to heritage: Inspired by the history and provenance of European linen, Rough Linen aims to create pieces that are not only functional but also carry personal and emotional connections to the past and the global artisan community.

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Bath Stone Mat - Dorai

Bath Stone Mat - Dorai
Welpr Rating
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Welpr rating icon
4.7
/5
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Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/bedding" target="_blank">bedding standards</a> and contains no materials or treatments from our no list. </p>
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Materials

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Diatomaceous Earth, Recycled Paper

Est. Price
$90.00
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About The Brand

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  • Dorai combines chic, sophisticated designs with sustainable, eco-friendly materials for home essentials.
  • Products are made from Diomat® technology, utilizing diatomaceous earth and recycled paper fibers to naturally banish moisture and prevent mold.
  • Founded by Jason and Kelsey, Dorai was born from their commitment to a natural, stress-free lifestyle and their realization that many home products harbor bacteria.
  • The Dorai Bath Stone™ Mat, created in 2018, quickly gained support due to its rapid moisture-expelling capabilities.
  • A successful Kickstarter campaign raised nearly $70,000, enabling production to begin within a year of the idea’s inception.
  • Dorai has since expanded its product line to include the Large Bath Stone™ Mat and the Rain Bath Stone, providing modern, customizable solutions for various spaces.
  • The brand is focused on developing healthy, sustainable, and stylish home products with plans for continued growth.

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Our Product Rating System

Our Product Rating System

First, Camille (co-creator of Welpr) hand picks cleaner product options from a variety of sources.

Next, we collect information about each product's safety, consumer satisfaction, and eco-ethical standing.

Finally, we run all this information through an algorithm that calculates the Welpr Rating.

Welpr Rating:

5.0/5

The Welpr Rating takes into account 3 things:

  1. Product Safety
  2. Consumer Satisfaction
  3. Ethics & Environment
Product safety

Part 1: Product safety

We evaluate safety information from 3rd party organizations (e.g. EWG, Made Safe, etc.). Instead of relying solely on any one of these companies for safety information, we assess all of them.

Consumer satisfaction

Part 2: Consumer satisfaction

We scour the web for consumer ratings and reviews to verify products are not only cleaner options, but also effective. Products can either be Above Average, Average, or Below average for their respective category (e.g. cleaning products).

Ethics & Environment

Part 3: Ethics & Environment

When you buy a product, you’re supporting that company with your dollars. We believe it’s important to support ethical companies, so we pool together certifications that verify a company's ethics and environmental impact.

Chemical Name

Why it’s harmful

No items found.
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Authors

Camille May, Product Curator

Hey, I’m Camille—co-creator of Welpr and your go-to guide for all things clean living. After selling my last company in the health food space, I went non-toxic to heal an autoimmune condition. It did wonders for my health, but navigating which products to buy wasn’t easy. We built Welpr to make that journey feel a bit easier.  When I’m not working on Welpr, you’ll usually find me in the sauna, sipping a raw milk latte while doing a puzzle, or walking with my pit bull Romeo in my hometown of Austin, TX.

Olushola M. Awoyemi, Medical Reviewer

Olushola M. Awoyemi (aka Shola) is a board-certified toxicologist and a research scientist with a PhD in Environmental Toxicology. Shola's long-term ambition is to be recognized as a world-renowned expert in toxicology, risk assessment, and management, with experience spanning across institutions like the US EPA, US FDA, NIEHS, USDA, UNEP, WHO, and possibly within Fortune 100 companies in the Chemical, Healthcare, Pharmaceutical, Consumer goods, or IT sectors.

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