The Welpr Rating is determined by a scoring formula. The formula takes into account the products safety, user satisfaction, and eco-ethical standing. Click here to learn more.

What we look for:

  • Simple formulas with minimal, non-irritating preservatives
  • No parabens, PEGs, phthalates, sulfates, BHA/BHT, formaldehyde or formaldehyde-releasing ingredients, or undisclosed synthetic fragrance (unless certified safe)
  • Mineral pigments or safe alternatives tested for heavy metals
  • EU-compliant brands and third-party certifications when available
  • Transparent sourcing, ingredients, and manufacturing practices

View our full standards here.

Our Methodology and Ratings

Find Non-Toxic Eyeliner

Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.

Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.

User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.

Eye Defining Pencil - Zuzu Luxe

Eye Defining Pencil - Zuzu Luxe
Welpr Rating
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Welpr rating icon
4.9
/5
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Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/bath-body-hair-makeup" target="_blank">makeup standards</a> and contains no ingredients from our no list.</p>
<p>Products rated <a href="https://www.welpr.com/certifications#ewg" target="_blank">EWG-2</a> feature a low potential hazard rating and good or robust ingredient transparency. EWG ratings may change. Check the source for most up to date rating. <a href="https://www.ewg.org/skindeep/search/?search=Zuzu+Luxe+Eye+Defining+Pencil" target="_blank">Source</a>.</p>

Highlights

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This product is vegan, meaning it contains no animal-derived ingredients—look for a certification like PETA or Vegan.org to verify the claim.
This product is free from harsh sulfates like SLS and SLES, which can strip skin and scalp and trigger irritation.
This product is free from phthalates, a type of plasticizer linked to hormone disruption and reduced fertility.
This product is free from formaldehyde and formaldehyde-releasing agents, preservatives that release toxic gas linked to cancer, allergies, and skin irritation.
This product is cruelty-free, meaning it was not tested on animals—look for certification from Leaping Bunny or PETA to verify the claim.
This product is free from parabens, a class of preservatives linked to hormone disruption and breast cancer.

User Satisfaction

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We only include products on Welpr that are the best of the best. An EXCELLENT user satisfaction score indicates the product is in the top third of the best products.
Est. Price
$15.20
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Product Details

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  • The ultra-smooth, highly pigmented formula glides on smoothly to line, define, and highlight eyes.
  • Formulated with jojoba oil to keep the skin around eyes hydrated.
  • Hypoallergenic and ophthalmologist tested, suitable for all skin types.
  • Free from parabens and coal tar derivatives, ensuring a toxic-free beauty experience.
  • Natural, vegan, and cruelty-free product, supporting ethical and earth-conscious choices.
  • Water-resistant for long-lasting wear.

Pros & Cons

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Pros

  • Non-toxic with natural ingredients for peace of mind.
  • Easy application, glides on smoothly without tugging.
  • Long-lasting wear even in hot and humid conditions.
  • Available in beautiful colors that suit various skin tones.
  • Vegan and cruelty-free, perfect for ethical consumers.

Cons

  • Some users with oily skin find it wears off quickly and requires touch-ups.
  • Those with extremely sensitive skin may experience minor irritation with frequent use.

Ingredients

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Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.


To analyze individual ingredients, use INCIDecoder.


Ingredients: Copernicia Cerifera (Carnauba) Wax, Euphorbia Cerifera (Candelilla) Wax, Caprylic/Capric Triglyceride, Simmondsia Chinensis (Jojoba) Seed Oil, Tocopheryl Acetate, Ascorbyl Palmitate, Crithmum Maritimum (Sea Fennel) Extract, Hectorite, Lecithin, Iron Oxides, Titanium Dioxide

Classic Eyeliner - Gabriel Cosmetics

Classic Eyeliner - Gabriel Cosmetics
Welpr Rating
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Welpr rating icon
4.9
/5
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Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/bath-body-hair-makeup" target="_blank">makeup standards</a> and contains no ingredients from our no list.</p>
<p>Products rated <a href="https://www.welpr.com/certifications#ewg" target="_blank">EWG-2</a> feature a low potential hazard rating and good or robust ingredient transparency. EWG ratings may change. Check the source for most up to date rating. <a href="https://www.ewg.org/skindeep/search/?search=gabriel+eyeliner" target="_blank">Source</a>.</p>

Highlights

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This product is vegan, meaning it contains no animal-derived ingredients—look for a certification like PETA or Vegan.org to verify the claim.
This product is free from heavy metals like lead and cadmium, which can build up in the body and are linked to developmental, reproductive, and organ toxicity.
This product is free from harsh sulfates like SLS and SLES, which can strip skin and scalp and trigger irritation.
This product is free from phthalates, a type of plasticizer linked to hormone disruption and reduced fertility.
This product is free from formaldehyde and formaldehyde-releasing agents, preservatives that release toxic gas linked to cancer, allergies, and skin irritation.
This product is cruelty-free, meaning it was not tested on animals—look for certification from Leaping Bunny or PETA to verify the claim.
The Made in USA label indicates that a product has substantial U.S. content and manufacturing.
This product is gluten free, and therefore safe for those with celiac or gluten sensitivity.
This product is free from parabens, a class of preservatives linked to hormone disruption and breast cancer.

User Satisfaction

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We only include products on Welpr that are the best of the best. An EXCELLENT user satisfaction score indicates the product is in the top third of the best products.
Est. Price
$13.20
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Product Details

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  • Formulated with jojoba oil for smooth application and skin hydration.
  • Creamy texture that is easy to blend for natural or bold eye looks.
  • 100% vegan, cruelty-free, and non-toxic for ethical beauty choices.
  • Made from naturally sourced ingredients without synthetic chemicals.
  • Suitable for all skin types, providing versatile application options.

Pros & Cons

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Pros

  • Formulated with non-toxic ingredients, perfect for sensitive skin and allergy-prone users.
  • Applies smoothly and stays on, making it ideal for creating natural, long-lasting looks.
  • Praise for being vegan, cruelty-free, and free from harsh chemicals.
  • Highly recommended for those avoiding lake dyes and other common allergens.
  • Offered in a range of subtle yet vibrant colors to make features pop naturally.

Cons

  • Some users found the pencil to be a bit dry, making application less smooth.
  • Contact lens wearers noted potential irritation concerns.

Ingredients

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Ingredients: Copernicia Cerifera (Carnauba) Wax, Euphorbia Cerifera (Candelilla) Wax, Caprylic/Capric Triglyceride, Simmondsia Chinensis (Jojoba) Seed Oil, Tocopheryl Acetate, Ascorbyl Palmitate, Crithmum Maritimum (Sea Fennel) Extract, Hectorite, Lecithin, Iron Oxides, Titanium Dioxid

Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.

Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.

User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.

Straight Line Eye Pencil - RMS Beauty

Straight Line Eye Pencil - RMS Beauty
Welpr Rating
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Welpr rating icon
4.9
/5
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Buy Now
on Credo Beauty

Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/bath-body-hair-makeup" target="_blank">makeup standards</a> and contains no ingredients from our no list.</p>
<p>Products rated <a href="https://www.welpr.com/certifications#ewg" target="_blank">EWG-1</a> indicate a top choice for personal care products, have a low potential hazard rating, and good or robust ingredient transparency. EWG ratings may change. Check the source for most up to date rating. <a href="https://www.ewg.org/skindeep/search/?search=RMS+Beauty+Straight+Line+Kohl+Eye+Pencil" target="_blank">Source</a>.</p>

Highlights

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This product is free from harsh sulfates like SLS and SLES, which can strip skin and scalp and trigger irritation.
This product is free from phthalates, a type of plasticizer linked to hormone disruption and reduced fertility.
This product is free from formaldehyde and formaldehyde-releasing agents, preservatives that release toxic gas linked to cancer, allergies, and skin irritation.
This product is cruelty-free, meaning it was not tested on animals—look for certification from Leaping Bunny or PETA to verify the claim.
This product is free from parabens, a class of preservatives linked to hormone disruption and breast cancer.
This product is formulated to EU standards, which ban over 1,300 harmful ingredients—compared to just around 11 in the US.

User Satisfaction

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We only include products on Welpr that are the best of the best. A GREAT user satisfaction score indicates the product is in the middle third of the best products.
Est. Price
$25.00
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Product Details

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  • Infused with mango and meadowfoam seed oils for a smooth, gentle glide.
  • Creates rich, creamy color in one swipe without tugging delicate skin.
  • Includes a built-in sponge tip for easy blending and a smokey finish.
  • Free from harsh ingredients, making it a safer choice for sensitive eyes.

Pros & Cons

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Pros

  • Perfectly complements green eyes when paired with pink or plum shades.
  • Gentle on sensitive eyes, with a nostalgic, fresh wood scent.
  • Rich and smooth application with subtle shimmery options.
  • Organic formula won't irritate skin, feeling light and breathable.
  • Keeps color beautifully and blends well with other products.

Cons

  • Some users with oily skin find it doesn't last as long as desired.
  • Application can be a bit challenging for those preferring softer textures.

Ingredients

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Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.


To analyze individual ingredients, use INCIDecoder.


Ingredients: Hydrogenated Jojoba Oil, Limnanthes Alba (Meadowfoam) Seed Oil, Caprylic/Capric Triglyceride, Mica, Mangifera Indica (Mango) Seed Oil, Euphorbia Cerifera (Candelilla) Wax/Candelilla Cera/Cire De Candelilla, Silica, Glyceryl Caprylate, Copernicia Cerifera (Carnauba) Wax/Cera Carnauba/Cire De Carnauba, *Simmondsia Chinensis (Jojoba) Seed Oil, Tocopherol (Non-GMO), Helianthus Annuus (Sunflower) Seed Oil, Ascorbyl Palmitate, Iron Oxides (CI 77491, CI 77492, CI 77499)

Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.

Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.

User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.

Natural Eye Pencil - Alima Pure

Natural Eye Pencil - Alima Pure
Welpr Rating
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Welpr rating icon
4.9
/5
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Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/bath-body-hair-makeup" target="_blank">makeup standards</a> and contains no ingredients from our no list.</p>
<p>Products rated <a href="https://www.welpr.com/certifications#ewg" target="_blank">EWG-1</a> indicate a top choice for personal care products, have a low potential hazard rating, and good or robust ingredient transparency. EWG ratings may change. Check the source for most up to date rating. <a href="https://www.ewg.org/skindeep/search/?search=Natural+Eye+Pencil+Alima+Pure" target="_blank">Source</a>.</p>
<p>The <a href="https://www.welpr.com/certifications#carbon-neutral" target="_blank">CarbonNeutral certification</a> confirms that a business has achieved true carbon neutrality.</p>
<p>The <a href="https://www.welpr.com/certifications#certified-b-corp" target="_blank">B Corp certification</a> indicates that a company meets high social and environmental standards.</p>
<p>The <a href="https://www.welpr.com/certifications#one-percent-for-the-planet" target="_blank">1% for the Planet certification</a> confirms that a business donates at least 1% of its annual sales to environmental causes.</p>

Highlights

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This product is free from harsh sulfates like SLS and SLES, which can strip skin and scalp and trigger irritation.
This brand uses sustainable packaging to reduce waste and environmental impact.
This product is free from phthalates, a type of plasticizer linked to hormone disruption and reduced fertility.
This product is free from formaldehyde and formaldehyde-releasing agents, preservatives that release toxic gas linked to cancer, allergies, and skin irritation.
This product is cruelty-free, meaning it was not tested on animals—look for certification from Leaping Bunny or PETA to verify the claim.
The Made in USA label indicates that a product has substantial U.S. content and manufacturing.
This product is free from parabens, a class of preservatives linked to hormone disruption and breast cancer.
This product is formulated to EU standards, which ban over 1,300 harmful ingredients—compared to just around 11 in the US.

User Satisfaction

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We only include products on Welpr that are the best of the best. A GREAT user satisfaction score indicates the product is in the middle third of the best products.
Est. Price
$26.00
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Product Details

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  • Made with soothing natural oils, waxes, and chamomile extract to protect the delicate eye area.
  • Glides on smoothly and blends easily for a natural look that lasts all day.
  • Cruelty-free and vegan, never tested on animals.
  • Free from nuts, gluten, fragrance, silicone, parabens, and other harmful substances.
  • Supports environmental responsibility with a commitment to carbon neutrality and donations to environmental causes.

Pros & Cons

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Pros

  • Non-toxic option that applies smoothly without smudging.
  • Perfect for sensitive skin, avoiding allergic reactions.
  • Long-lasting wear that holds up throughout the day.
  • Available in a variety of rich and unique colors.
  • Eco-friendly packaging with minimal plastic.

Cons

  • May require frequent sharpening, which could be inconvenient for some users.
  • Some users find it smears more than desired, particularly during sweaty activities or removal.

Ingredients

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Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.


To analyze individual ingredients, use INCIDecoder.


Ingredients: Simmondsia Chinesis (Hydrogenated Jojoba) Oil, Caprylic/Capric Triglyceride, Limnanthes Alba (Meadowfoam) Seed Oil, Gossypium Herbaceum (Hydrogenated Cottonseed) Oil, Mangnifera Indica (Mango) Seed Oil, Mica (CI 77019), Euphorbia Cerifera (Candelilla) Cera, Glyceryl Caprylate, Copernicia Cerifera (Carnauba) Cera, Macadamia Ternifolia (Macadamia) Seed Oil, Tocopherol, Chamomilla Recutita (Chamomile) Flower Extract, Ascorbyl Palmitate, May Contain: CI 77891 (Titanium Dioxide), CI 77491 (Iron Oxide-Red), CI 77492 (Iron Oxide-Yellow), CI 77499 (Iron Oxide-Black)

Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.

Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.

User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.

Natural Jojoba Eye Pencil - Ere Perez

Natural Jojoba Eye Pencil - Ere Perez
Welpr Rating
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Welpr rating icon
4.85
/5
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Buy Now
on Credo Beauty

Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/bath-body-hair-makeup" target="_blank">makeup standards</a> and contains no ingredients from our no list.</p>
<p>The <a href="https://www.welpr.com/certifications#carbon-neutral" target="_blank">CarbonNeutral certification</a> confirms that a business has achieved true carbon neutrality.</p>
<p>The <a href="https://www.welpr.com/certifications#peta-certified" target="_blank">PETA certification</a> identifies cosmetics, personal-care, and household products as cruelty-free ensuring no animal testing or animal-derived ingredients are used worldwide.</p>

Highlights

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This product is free from harsh sulfates like SLS and SLES, which can strip skin and scalp and trigger irritation.
This brand uses sustainable packaging to reduce waste and environmental impact.
This product is free from phthalates, a type of plasticizer linked to hormone disruption and reduced fertility.
This product is made without genetically modified ingredients, which are linked to increased pesticide use and may carry unexpected toxins or allergens from the modification process.
This product is free from formaldehyde and formaldehyde-releasing agents, preservatives that release toxic gas linked to cancer, allergies, and skin irritation.
This product is cruelty-free, meaning it was not tested on animals—look for certification from Leaping Bunny or PETA to verify the claim.
This product is free from parabens, a class of preservatives linked to hormone disruption and breast cancer.
This product is formulated to EU standards, which ban over 1,300 harmful ingredients—compared to just around 11 in the US.

User Satisfaction

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We only include products on Welpr that are the best of the best. An EXCELLENT user satisfaction score indicates the product is in the top third of the best products.
Est. Price
$24.00
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Product Details

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  • Combines jojoba and coconut oil to nourish and protect skin while conditioning lashes.
  • Vitamin E provides both protection and hydration for delicate eye areas.
  • Suitable for sensitive eyes with minimal irritation.
  • Vegan, cruelty-free, and non-toxic for a health-conscious choice.
  • Offers easy application with a smooth, blendable formula for customizable looks.

Pros & Cons

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Pros

  • Gentle on sensitive eyes and skin, providing comfort throughout the day.
  • Free from harmful chemicals, perfect for health-conscious users.
  • Applies smoothly and easily for a natural, subtle look.
  • Long-lasting wear with minimal smudging, even in humid conditions.
  • Offers a variety of flattering colors to enhance different eye shades.

Cons

  • Some users may need to apply extra pressure for a more defined line.
  • Could require reapplication throughout the day for those preferring bold looks.

Ingredients

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Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.


To analyze individual ingredients, use INCIDecoder.


Ingredients: Octyldodecyl Stearoyl Stearate, Coconut (Cocos Nucifera) Oil, C10-18 Triglycerides, Hydrogenated Vegetable (Olus) Oil, Mica, Carnauba (Copernicia Cerifera) Wax, Candelilla (Euphorbia Cerifera) Wax, Polyglyceryl-3 Diisostearate, Oryzanol, Jojoba (Simmondsia Chinensis) Seed Oil, Tocopherol, Glyceryl Caprylate, May Contain +/- Iron Oxides, CI 77891

Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.

Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.

User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.

Natural Vegan Eyeliner Pencil - Fitglow Beauty

Natural Vegan Eyeliner Pencil - Fitglow Beauty
Welpr Rating
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Welpr rating icon
4.8
/5
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Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/bath-body-hair-makeup" target="_blank">makeup standards</a> and contains no ingredients from our no list.</p>
<p>Products rated <a href="https://www.welpr.com/certifications#ewg" target="_blank">EWG-1</a> indicate a top choice for personal care products, have a low potential hazard rating, and good or robust ingredient transparency. EWG ratings may change. Check the source for most up to date rating. <a href="https://www.ewg.org/skindeep/products/962673-FitGlow_Beauty_Vegan_Eyeliner_Pencil/" target="_blank">Source</a>.</p>
<p>The <a href="https://www.welpr.com/certifications#leaping-bunny" target="_blank">Leaping Bunny certification</a> assures that products are genuinely cruelty-free, verified through rigorous audits and a comprehensive Supplier Monitoring System.</p>

Highlights

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This product is free from harsh sulfates like SLS and SLES, which can strip skin and scalp and trigger irritation.
This product is free from phthalates, a type of plasticizer linked to hormone disruption and reduced fertility.
This product is free from formaldehyde and formaldehyde-releasing agents, preservatives that release toxic gas linked to cancer, allergies, and skin irritation.
The Made in USA label indicates that a product has substantial U.S. content and manufacturing.
This product is free from parabens, a class of preservatives linked to hormone disruption and breast cancer.

User Satisfaction

tooltip icon
We only include products on Welpr that are the best of the best. A GREAT user satisfaction score indicates the product is in the middle third of the best products.
Est. Price
$24.00
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Product Details

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  • Delivers intense, vibrant color that stays put all day without smudging or fading.
  • Glides on smoothly, providing precise lines without tugging for defined looks.
  • Includes a blending brush to easily create soft, smokey eyeshadow effects.
  • Formulated with clean ingredients, suitable for sensitive eyes and contact lens wearers.
  • Contains conditioning ingredients to support lash vitality and skin comfort.

Pros & Cons

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Pros

  • Formulated with clean ingredients for peace of mind.
  • Glides on smoothly and is easy to apply.
  • Includes a handy brush for blending or creating a winged look.

Cons

  • Some users noted packaging could be improved for better protection.

Ingredients

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Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.


To analyze individual ingredients, use INCIDecoder.


Ingredients: Mangifera Indica (Mango) Seed Oil, *Limnanthes Alba (Meadowfoam) Seed Oil, *Rubus Chamaemorus Seed Oil (Cloudberry Seed Oil), *Hydrogenated Jojoba Oil, Caprylic/Capric Triglyceride, Euphorbia Cerifera (Candelilla) Wax, Silica, Butyrospermum Parkii (Shea) Butter, Copernicia Cerifera (Carnauba) Wax, Tocopherol, *Helianthus Annuus (Sunflower) Seed Oil, Mica, Titanium Dioxide, Iron Oxides

Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.

Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.

User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.

Eye Liner - Lily Lolo

Eye Liner - Lily Lolo
Welpr Rating
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Welpr rating icon
4.8
/5
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Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/bath-body-hair-makeup" target="_blank">makeup standards</a> and contains no ingredients from our no list.</p>

Highlights

tooltip icon
This product is vegan, meaning it contains no animal-derived ingredients—look for a certification like PETA or Vegan.org to verify the claim.
This product is free from harsh sulfates like SLS and SLES, which can strip skin and scalp and trigger irritation.
This product is free from phthalates, a type of plasticizer linked to hormone disruption and reduced fertility.
This product is free from formaldehyde and formaldehyde-releasing agents, preservatives that release toxic gas linked to cancer, allergies, and skin irritation.
This product is free from parabens, a class of preservatives linked to hormone disruption and breast cancer.
This product is formulated to EU standards, which ban over 1,300 harmful ingredients—compared to just around 11 in the US.

User Satisfaction

tooltip icon
We only include products on Welpr that are the best of the best. A GREAT user satisfaction score indicates the product is in the middle third of the best products.
Est. Price
$16.00
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Product Details

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  • Long lasting and non-drying formula
  • Vegan friendly
  • Contains organic jojoba oil to regulate skin's oil and moisture content
  • Includes shea butter for enhanced moisturization
  • Formulated with canola oil for skin protection
  • Enriched with vitamin E for anti-aging properties
  • Made with natural ingredients
  • Gluten-free

Pros & Cons

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Pros

  • Gentle on sensitive eyes, preventing irritation and wateriness.
  • Offers a natural-looking color that is less likely to smudge.
  • Perfect for creating smokey eyes without needing additional setting products.

Cons

  • Some users find the wood prone to splintering during sharpening.
  • The pigment may not be vibrant enough for those who prefer bolder colors.

Ingredients

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Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.


To analyze individual ingredients, use INCIDecoder.


Ingredients: Hydrogenated Jojoba Oil, Caprylic/Capric Triglyceride, Simmondsia Chinensis Seed Oil, Hydrogenated Vegetable Oil, Butyrospermum Parkii Butter, Canola Oil, Copernicia Cerifera Cera, Glyceryl Caprylate, Candelilla Cera, Tocopherol, Ascorbyl Palmitate [May Contain Mica, Ci 77499 (Iron Oxide), Ci 77491 (Iron Oxide), Ci 77492 (Iron Oxide)]

Save 10% on purchases on Toups & Co via our link.

Natural Eyeliner - Toups & Co

Natural Eyeliner - Toups & Co
Welpr Rating
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Welpr rating icon
4.8
/5
Discount Code
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No code needed
Buy Now
on Toups & Co

Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/bath-body-hair-makeup" target="_blank">makeup standards</a> and contains no ingredients from our no list.</p>

Highlights

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This product is free from harsh sulfates like SLS and SLES, which can strip skin and scalp and trigger irritation.
This brand uses sustainable packaging to reduce waste and environmental impact.
This product is free from phthalates, a type of plasticizer linked to hormone disruption and reduced fertility.
This product is made without genetically modified ingredients, which are linked to increased pesticide use and may carry unexpected toxins or allergens from the modification process.
This product is free from formaldehyde and formaldehyde-releasing agents, preservatives that release toxic gas linked to cancer, allergies, and skin irritation.
The Made in USA label indicates that a product has substantial U.S. content and manufacturing.
This product is gluten free, and therefore safe for those with celiac or gluten sensitivity.
This product does not contain PFAS, a group of forever chemicals used to make things nonstick, stain-resistant, or waterproof. That includes PTFE, PFOA, and thousands of other compounds linked to hormone disruption and long-term health risks.
This product is free from parabens, a class of preservatives linked to hormone disruption and breast cancer.
This product is formulated to EU standards, which ban over 1,300 harmful ingredients—compared to just around 11 in the US.
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Est. Price
$28.00
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Product Details

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  • Glides on smoothly for bold, defined eyes without tugging or irritation.
  • Formulated with castor oil for a creamy, skin-loving application.
  • Made with all-natural, certified organic ingredients.
  • Gentle enough for sensitive eyes and safe for daily wear.
  • Easily removed with water or a natural oil cleanser.

Pros & Cons

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Pros

  • Highly pigmented with a smooth, silky application for easy definition.
  • Clean, non-irritating formula is gentle on sensitive eyes.
  • Stays put well throughout the day for most users without flaking.
  • Available in versatile shades like black and brown for everyday wear.
  • A faster and more convenient option than using eyeshadow as liner.

Cons

  • May transfer or smudge on hooded eyes unless set with powder or shadow.
  • Requires sharpening, which some users find less convenient.

Ingredients

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Ingredients: Organic Castor Oil, Organic Coconut Oil, *Organic Grape Seed Oil, Carnauba Wax, Silica, Candelilla Wax, Vitamin E, *Organic Oregano Leaf Extract, *Organic Thymus Thyme Extract, Cinnamon Bark Extract, *Organic Rosemary Leaf Extract, *Organic Goldenseal Root Extract, non-gmo Tocopherol. [+/- (MAY CONTAIN) Non-Nano Titanium Dioxide (CI 77891) Iron Oxides (CI 77491, 77492, 77499)

Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.

Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.

User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.

Eye Love You Eye Pencil - Westman Atelier

Eye Love You Eye Pencil - Westman Atelier
Welpr Rating
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Welpr rating icon
4.8
/5
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Buy Now
on Credo Beauty

Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/bath-body-hair-makeup" target="_blank">makeup standards</a> and contains no ingredients from our no list.</p>

Highlights

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This product is free from harsh sulfates like SLS and SLES, which can strip skin and scalp and trigger irritation.
This product is free from phthalates, a type of plasticizer linked to hormone disruption and reduced fertility.
This product is free from formaldehyde and formaldehyde-releasing agents, preservatives that release toxic gas linked to cancer, allergies, and skin irritation.
This product is cruelty-free, meaning it was not tested on animals—look for certification from Leaping Bunny or PETA to verify the claim.
This product is free from parabens, a class of preservatives linked to hormone disruption and breast cancer.
This product is formulated to EU standards, which ban over 1,300 harmful ingredients—compared to just around 11 in the US.

User Satisfaction

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We only include products on Welpr that are the best of the best. A GREAT user satisfaction score indicates the product is in the middle third of the best products.
Est. Price
$34.00
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Product Details

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  • Made with ultra-clean ingredients safe for delicate eye areas.
  • Velvet-soft formula glides on smoothly without skipping or dragging.
  • Sharpenable format allows for customizable looks, from subtle to dramatic.
  • Effortless application for both natural and bold eye definitions.
  • Perfect for creating smokey effects with easy smudging.

Pros & Cons

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Pros

  • Contains no harmful chemicals.
  • Does not smudge, ensuring long-lasting wear.
  • Suitable for health-conscious users.

Ingredients

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Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.


To analyze individual ingredients, use INCIDecoder.


Ingredients: Iron Oxides 77491/77492/77499, Hydrogenated Jojoba Oil, Caprylic/Capric Triglyceride, Hydrogenated Vegetable Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Butyrospermum Parkii (Shea) Butter, Mica 77019, Canola Oil, Copernicia Cerifera (Carnauba) Wax, Glyceryl Caprylate, Euphorbia Cerifera (Candelilla) Wax, Tocopherol

Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.

Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.

User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.

Fresh Lines Liquid Eyeliner - Well People

Fresh Lines Liquid Eyeliner - Well People
Welpr Rating
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Welpr rating icon
4.75
/5
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Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/bath-body-hair-makeup" target="_blank">makeup standards</a> and contains no ingredients from our no list.</p>
<p>The <a href="https://www.welpr.com/certifications#ewg" target="_blank">EWG Verified certification</a> indicates that a product meets rigorous health and environmental safety standards, provide full ingredient transparency, and avoid harmful substances. EWG ratings may change. Check the source for most up to date rating. <a href="https://www.ewg.org/skindeep/products/652839-Well_People_Fresh_Lines_Eye_Pencil_Black/" target="_blank">Source</a>.</p>
<p>The <a href="https://www.welpr.com/certifications#peta-certified" target="_blank">PETA certification</a> identifies cosmetics, personal-care, and household products as cruelty-free ensuring no animal testing or animal-derived ingredients are used worldwide.</p>
<p>The <a href="https://www.welpr.com/certifications#leaping-bunny" target="_blank">Leaping Bunny certification</a> assures that products are genuinely cruelty-free, verified through rigorous audits and a comprehensive Supplier Monitoring System.</p>

Highlights

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This product is free from heavy metals like lead and cadmium, which can build up in the body and are linked to developmental, reproductive, and organ toxicity.
This product is free from harsh sulfates like SLS and SLES, which can strip skin and scalp and trigger irritation.
This product is free from phthalates, a type of plasticizer linked to hormone disruption and reduced fertility.
This product is free from formaldehyde and formaldehyde-releasing agents, preservatives that release toxic gas linked to cancer, allergies, and skin irritation.
This product is free from parabens, a class of preservatives linked to hormone disruption and breast cancer.

User Satisfaction

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We only include products on Welpr that are the best of the best. A GOOD user satisfaction score indicates the product is in the bottom third of the best products.
Est. Price
$17.00
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Product Details

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  • Water-resistant formula for long-lasting, smudge-resistant wear.
  • Fine felt brush tip allows for precise application of bold, sharp lines.
  • Rich, high-pigment black color for striking looks.
  • Infused with plant-based ingredients like aloe and rosemary, soothing the delicate eye area.
  • Vegan and cruelty-free, certified by PETA and Leaping Bunny.

Pros & Cons

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Pros

  • Doesn't irritate eyes, perfect for those with sensitive skin.
  • Made with organic and non-toxic ingredients.
  • Offers precise application with a thin brush.
  • EWG verified, endorsing its safety for health-conscious users.
  • Long-lasting wear throughout the day.

Cons

  • Some users find it smudges or runs easily when exposed to moisture.
  • Applicator size may be too small for those preferring a more substantial grip.

Ingredients

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Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.


To analyze individual ingredients, use INCIDecoder.


Ingredients: Hydrogenated Vegetable Oil, Rhus Verniciflica Peel Wax, Hydrogenated Vegetable Glycerides, Hydrogenated Coco Glycerides, Simmondsia Chinensis (Jojoba) Seed Oil, Cetyl Palmitate, Caprylic/Capric Triglyceride, Soy Lecithin, [+/-: Titanium Dioxide (CI 77891), Ultramarines CI 77-7, CI 77013, Chromium Hydroxide Green CI 77289, Mica (CI 77019), Iron Oxides CI 77489, CI 77491, CI 77492, CI 77499]

Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.

Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.

User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.

Liquid Eyeliner - Zuzu Luxe

Liquid Eyeliner - Zuzu Luxe
Welpr Rating
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Welpr rating icon
4.75
/5
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Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/bath-body-hair-makeup" target="_blank">makeup standards</a> and contains no ingredients from our no list.</p>

Highlights

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This product is vegan, meaning it contains no animal-derived ingredients—look for a certification like PETA or Vegan.org to verify the claim.
This product is free from harsh sulfates like SLS and SLES, which can strip skin and scalp and trigger irritation.
This product is free from phthalates, a type of plasticizer linked to hormone disruption and reduced fertility.
This product is free from formaldehyde and formaldehyde-releasing agents, preservatives that release toxic gas linked to cancer, allergies, and skin irritation.
This product is cruelty-free, meaning it was not tested on animals—look for certification from Leaping Bunny or PETA to verify the claim.
This product is free from parabens, a class of preservatives linked to hormone disruption and breast cancer.

User Satisfaction

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We only include products on Welpr that are the best of the best. A GOOD user satisfaction score indicates the product is in the bottom third of the best products.
Est. Price
$17.15
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Product Details

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  • Features a water-resistant formula that stays put all day.
  • Formulated with jojoba oil to keep the skin around your eyes hydrated.
  • Cruelty-free and vegan, ensuring no animal testing or byproducts.
  • Free from parabens and coal tar derivatives for a cleaner beauty option.
  • Suitable for all skin types, including sensitive skin.

Pros & Cons

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Pros

  • Natural, vegan ingredients that are generally non-irritating and low in toxicity.
  • Long-lasting wear that stands up to oily lids, tears, and perspiration.
  • Easy to apply for a precise and smooth line with a firm brush.
  • Glides on smoothly and dries quickly to a matte finish.

Cons

  • Some users with sensitive eyes may experience irritation if applied to the waterline.
  • Mica and titanium dioxide content might be a concern for those avoiding certain ingredients.

Ingredients

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Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.


To analyze individual ingredients, use INCIDecoder.


Ingredients: Aqua (Infusion Of Aloe Barbadensis Leaf Juice), Sorbitol, Cetyl Alcohol, Iron Oxides, Mica, Simmondsia Chinensis (Jojoba) Seed Oil, Bentonite, Bisabolol, Tocopheryl Acetate, Xanthan Gum, Lecithin, Euphrasia Officinalis (Eyebright) Extract, Titanium Dioxide, Cellulose Gum, Hectorite, Potassium Sorbate

Third-party certifications are key indicators of a product's safety, ethics, and environmental impact. Click the icon to verify the certification.

Highlights aren't always verifiable, so you're trusting the brand when they say "lead free", etc. If the highlight icon is "clickable", it means we've verified the highlight.

User satisfaction is calculated using online reviews and a Bayesian average across all personal care and cosmetic products on Welpr.

Organic Eye Pencil - Inika

Organic Eye Pencil - Inika
Welpr Rating
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Welpr rating icon
4.7
/5
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Certifications

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<p>This product is <a href="https://www.welpr.com/certifications#welpr-approved" target="_blank">Welpr Approved</a>, meaning it has been vetted against our <a href="https://www.welpr.com/how-we-vet-products/bath-body-hair-makeup" target="_blank">makeup standards</a> and contains no ingredients from our no list.</p>
<p>Products rated <a href="https://www.welpr.com/certifications#ewg" target="_blank">EWG-2</a> feature a low potential hazard rating and good or robust ingredient transparency. EWG ratings may change. Check the source for most up to date rating. <a href="https://www.ewg.org/skindeep/search/?search=INIKA+Organic+Eye+Pencil" target="_blank">Source</a>.</p>
<p>The <a href="https://www.welpr.com/certifications#certified-plastic-neutral" target="_blank">Plastic Neutral Certified</a> label indicates that a brand has measured and offset its plastic footprint by supporting equivalent plastic waste recovery and recycling efforts.</p>
<p>The <a href="https://www.welpr.com/certifications#peta-certified" target="_blank">PETA certification</a> identifies cosmetics, personal-care, and household products as cruelty-free ensuring no animal testing or animal-derived ingredients are used worldwide.</p>

Highlights

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This product is free from harsh sulfates like SLS and SLES, which can strip skin and scalp and trigger irritation.
This product is free from phthalates, a type of plasticizer linked to hormone disruption and reduced fertility.
This product is free from formaldehyde and formaldehyde-releasing agents, preservatives that release toxic gas linked to cancer, allergies, and skin irritation.
This product is free from parabens, a class of preservatives linked to hormone disruption and breast cancer.
This product is formulated to EU standards, which ban over 1,300 harmful ingredients—compared to just around 11 in the US.

User Satisfaction

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We only include products on Welpr that are the best of the best. A GOOD user satisfaction score indicates the product is in the bottom third of the best products.
Est. Price
$25.00
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Product Details

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  • Provides long-lasting, water-resistant coverage to keep makeup flawless all day.
  • Gentle and nourishing for sensitive eyes, with conditioning botanical extracts and vitamin E.
  • Formulated with all-natural, vegan, and cruelty-free ingredients for peace of mind.
  • Offers versatile use as both an eyeliner and eyebrow pencil, enhancing makeup versatility.
  • Comes in sustainable packaging, supporting a more eco-friendly beauty routine.

Pros & Cons

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Pros

  • Applies smoothly for an effortless application.
  • Made with organic ingredients for health-conscious users.
  • Leaves a beautiful shimmery finish that enhances your eyes.

Cons

  • Some users noticed it may smudge, especially with extended wear.
  • Could fade after several hours, so might require touch-ups.

Ingredients

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Ingredients can vary by product variation and may change at any time by the manufacturer. For the most complete and up-to-date list of ingredients, refer to the product packaging.


To analyze individual ingredients, use INCIDecoder.


Ingredients: Octyldodecyl Stearoyl Stearate, Cocos Nucifera (Coconut) Oil, C10-18 Triglycerides, Hydrogenated Vegetable Oil, Copernicia Cerifera (Carnauba) Wax, Euphorbia Cerifera Cera (Candelilla Wax), Mica, Polyglyceryl-3 Diisostearate, Oryzanol, Tocopherol (Vitamin E), Glyceryl Caprylate, Benzyl Alcohol, Iron Oxide (CI 77499), Titanium Dioxide (CI 77891)

Our Product Rating System

Our Product Rating System

First, Camille (co-creator of Welpr) hand picks cleaner product options from a variety of sources.

Next, we collect information about each product's safety, consumer satisfaction, and eco-ethical standing.

Finally, we run all this information through an algorithm that calculates the Welpr Rating.

Welpr Rating:

5.0/5

The Welpr Rating takes into account 3 things:

  1. Product Safety
  2. Consumer Satisfaction
  3. Ethics & Environment
Product safety

Part 1: Product safety

We evaluate safety information from 3rd party organizations (e.g. EWG, Made Safe, etc.). Instead of relying solely on any one of these companies for safety information, we assess all of them.

Consumer satisfaction

Part 2: Consumer satisfaction

We scour the web for consumer ratings and reviews to verify products are not only cleaner options, but also effective. Products can either be Above Average, Average, or Below average for their respective category (e.g. cleaning products).

Ethics & Environment

Part 3: Ethics & Environment

When you buy a product, you’re supporting that company with your dollars. We believe it’s important to support ethical companies, so we pool together certifications that verify a company's ethics and environmental impact.

Common Harmful Chemicals in Eyeliner

Chemical Name

Why it’s harmful

Butylated Hydroxyanisole

3-tert-Butyl-4-hydroxyanisole is a component of the food preservative Butylated Hydroxyanisole, used where Butylated hydroxytoluene is restricted. It serves as an oxidation inhibitor for human consumption. Despite lacking human studies, animal tests reveal no mutagenic activity. Its mutagenicity was evaluated using Salmonella typhimurium and Chinese hamster fibroblast cell line, with chromosomal aberrations induced only in the presence of the S9 mix.

Triethanolamine

Triethanolamine appears to cause occupational asthma and allergic contact dermatitis in machinists and photographers, as well as liver and kidney damage in animals with high-dose feeding. It's noted to be an irritant to the skin, eyes, and respiratory tract, with potential to cause skin sensitization, though the rate of skin sensitization in humans is low. Triethanolamine has low acute toxicity, with median oral LD50 values of 4,190-11,260 mg/kg in rats and 5,300-8,000 mg/kg in guinea pigs, and a median dermal LD50 greater than 2,000 mg/kg in rabbits. Triethanolamine is not carcinogenic, developmental toxicant, or toxic to the reproductive system. However, chronic exposure may lead to liver and kidney damage.

Diethanolamine

Diethanolamine is a chemical found in various consumer products like shampoos, cosmetics, and pharmaceuticals. Acute exposure in humans can result in irritation of the nose, throat, and skin. However, no detailed data is available on its chronic, reproductive, developmental or carcinogenic effects on humans. Studies on animals reveal that acute oral exposure can influence the liver, blood, kidney, and central nervous system, while dermal exposure has been connected with an increased incidence of liver and kidney tumors in mice. Production of first-degree burns, skin irritation, occupational asthma, kidney, and liver injury risk, and potential skin sensitization are some other adverse effects associated with diethanolamine.

Formaldehyde

Formaldehyde is a colorless, flammable gas with a pungent smell that's naturally produced in small quantities in human bodies and is also known as methanal amongst other names. It's used in the production of various items such as fertilizers, paper, plywood, and urea-formaldehyde resins as well as in some foods and household products like antiseptics, medicines, and cosmetics. Exposure to formaldehyde, which can occur through breathing contaminated indoor air, tobacco smoke, or ambient urban air can lead to respiratory symptoms, irritation of the eyes, nose and throat and has been linked to lung and nasopharyngeal cancer as well as leukemia. The EPA considers formaldehyde a probable human carcinogen (Group B1) and inhaling it can cause bronchospasm and pulmonary edema. Commercially, it's sold as formalin in solutions of 37%, 44%, or 50% and long-term exposure can cause first-degree burns, skin sensitization, squamous cell nasal cancer, and chronic pulmonary obstruction.

Phenoxyethanol

2-Phenoxyethanol is a hazardous substance toxic by all routes of exposure, and is used widely in products like cosmetics, soaps, and inks, among others. The effects of exposure to this faintly aromatic, colorless, oily liquid can include eye irritation, headaches, tremors, and CNS depression. It's crucial to rinse exposed eyes with tepid water for at least 15 minutes and to wash exposed skin thoroughly with soap and water in case of contact. The substance requires preheating before ignition can occur, and if involved in a fire, gentle water spray can extinguish the fire by inducing frothing.

Triclosan

Triclosan is a synthetic pesticide with antibacterial properties commonly added to detergents, soaps, and various personal care products such as deodorants and toothpastes. Although it lacks the ability to combat viruses causing colds and flus, it's used in products like body washes, disinfectants, and some toothpastes to resist bacterial growth. In 2016, the FDA limited its use in antibacterial soaps, but the compound is still permitted in other products. The European Union prohibited its presence in food-contact items in 2010. Exposure to triclosan has been associated with hormone disruption, increased breast cancer risk, liver damage, and the development of resistant super-germs.

Sources: 
Talc

Talc, a naturally occurring mineral, is commonly used in cosmetics and personal care products for its moisture-absorbing, smoothing, and anti-caking properties. It is also utilized in food products and animal feed. However, some talc may be contaminated with asbestos fibers, which are linked to cancer. This contamination occurs due to the proximity of talc deposits to asbestos mining sites. Health concerns associated with talc include irritation, cancer risks, and potential organ system toxicity.

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Authors

Camille May, Product Curator

Hey, I’m Camille—co-creator of Welpr and your go-to guide for all things clean living. After selling my last company in the health food space, I went non-toxic to heal an autoimmune condition. It did wonders for my health, but navigating which products to buy wasn’t easy. We built Welpr to make that journey feel a bit easier.  When I’m not working on Welpr, you’ll usually find me in the sauna, sipping a raw milk latte while doing a puzzle, or walking with my pit bull Romeo in my hometown of Austin, TX.

Olushola M. Awoyemi, Medical Reviewer

Olushola M. Awoyemi (aka Shola) is a board-certified toxicologist and a research scientist with a PhD in Environmental Toxicology. Shola's long-term ambition is to be recognized as a world-renowned expert in toxicology, risk assessment, and management, with experience spanning across institutions like the US EPA, US FDA, NIEHS, USDA, UNEP, WHO, and possibly within Fortune 100 companies in the Chemical, Healthcare, Pharmaceutical, Consumer goods, or IT sectors.

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