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Best Non-Toxic Lipsticks

We vetted lipsticks against the Welpr Standard and here are our top picks.

Camille May

Cofounder & Product Curator

Olushola M. Awoyemi

Medical Reviewer, PhD

Here's what we look for:

Simple formulas made with ingredients that meet our standard
Free from parabens, PEGs, phthalates, sulfates, BHA/BHT, formaldehyde and formaldehyde-releasing ingredients, and undisclosed fragrance
Mineral pigments or alternatives tested for heavy metals
EU-compliant brands and third-party certifications when available
Transparent sourcing, ingredients, and manufacturing practices

Best Non-Toxic Lipsticks

On Welpr, terms like "non-toxic," "safer," "cleaner," "healthier," and "vetted" are editorial labels based on our own standard for product assessment. They are not guarantees, certifications, or medical claims. Learn more.

Stone & Spear Tallow 100% Natural Lipstick

Meets the Welpr Standard

Top Pick

Stone & Spear

Tallow 100% Natural Lipstick

Free From: Dye Free, Formaldehyde Free, Fragrance Free, Gluten Free, Paraben Free, Phthalate Free, Sulfate Free
Highlights: 100% natural formula, Deeply moisturizes lips, Money-back guarantee, Handcrafted in USA, Natural clay pigments, For sensitive skin, Multi-use lip and blush, Unscented or peppermint

8.2

Performance score

Where to buy

Stone & Spear
See price

Wagyu tallow and coconut oil nourish and soften dry lips, while beeswax forms a natural barrier that helps protect against dryness.
Pure natural clays provide the color, giving the shades earthy tones that can be built up from soft color to more coverage.
The smooth, balm-like formula glides on with a creamy, lightweight feel and is made to leave lips feeling like skin rather than coated.
It can also be used as a lip tint or cream blush, extending the same color formula beyond lips.
Choose an unscented version or one lightly scented with peppermint essential oil.

Free email mini-course

Welpr Blueprint: Go Non-Toxic Mini-Course

The 80/20 guide to going non-toxic the easy way.

Meets the Welpr Standard

Toups & Co

Nourishing Lipstick

Free From: Gluten Free, Non-GMO, Paraben Free, PFAS Free, Phthalate Free, Sulfate Free
Highlights: Pregnancy safe, Breastfeeding safe, Recyclable packaging, Money-back guarantee, Satin finish, Bullet

8.1

Performance score

Where to buy

Amazon
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Toups & Co
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Built around organic butters that double as skin care, so it functions as both a lipstick and a lip balm rather than requiring a separate balm underneath.
Has a satin finish with high pigment payoff. The natural scent comes from lavender and rosemary rather than synthetic fragrance.
Eight shade options ranging from nudes like Blushing Bride to deeper tones like Black Cherry and Red Wine.
Marketed as safe for sensitive skin and during pregnancy or breastfeeding, which narrows the field if you're shopping for non-toxic lipsticks during those life stages.
Handcrafted in small batches in coastal Alabama by a family-run operation. Shelf life is about one year once opened, shorter than conventional lipsticks that rely on synthetic preservatives to last longer.

Meets the Welpr Standard

RMS Beauty

Legendary Serum Lipstick (Audrey)

Free From: Cruelty Free
Highlights: 8hr hydration, Cooling sensation, Velvety satin finish, Non-drying formula, Fully saturated coverage

7.7

Performance score

Where to buy

Amazon
See price
Credo Beauty
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Pros

Strong color payoff that reads true to shade on the lips.
Feels lightweight and almost cool on application, closer to a balm than a traditional lipstick.
Wears through most of the day without needing frequent touch-ups.

Cons

Moisturization is polarizing: multiple people found it noticeably drying despite expectations, while others called it hydrating.
The twist-up mechanism only extends the bullet about 2 mm before the shape distorts, which makes application awkward.
Online color swatches can be misleading; a few people received shades that skewed more orange or matte than the photos suggested.

Part lipstick, part lip stain, part serum. The water-based formula uses fruit water as its base instead of regular water, which gives it a lightweight, serum-like feel rather than the waxy heaviness of traditional lipsticks.
Delivers a noticeable cooling sensation when you first swipe it on. The finish is velvety and satin, not glossy or matte, and the texture feels closer to a tinted balm than a conventional bullet lipstick.
One swipe gives full, saturated color, but you can also tap it on with your fingers for a more diffused, stain-like effect. Available in 13 shades across the original and nude ranges.
The tube doesn't retract once twisted up, and the cap needs to snap back on for an airtight seal. That's because the water-based formula can dry out if left exposed, unlike oil- or wax-based lipsticks.
RMS Beauty was founded in 2009 by Rose-Marie Swift, a makeup artist with 30+ years in fashion and editorial work. Among non-toxic lipsticks, the brand's approach leans heavily on adapting professional-grade performance to cleaner formulations.
Clinically tested for 8 hours of hydration and rated suitable for sensitive skin, so it may work for people who find conventional long-wear lipsticks drying or irritating.

Prunus Cerasus (Bitter Cherry) Fruit Water
Jojoba Esters
Helianthus Annuus (Sunflower) Seed Wax
Water/Aqua/Eau
Alcohol Denat
Squalane (Vegetable)
Glycerin
Helianthus Annuus (Sunflower) Seed Oil Unsaponifiables
Silica
Polyglyceryl-4 Caprate
Polyglyceryl-3 Polyricinoleate
Isononyl Isononanoate
Acacia Decurrens (Mimosa) Flower Wax
Polyglycerin-3
Potassium Sorbate
Tocopheryl Acetate
Vanilla Planifolia Fruit Extract
Polyglyceryl-3 Diisostearate
Simmondsia Chinensis (Jojoba) Seed Oil
Tocopherol (Non-Gmo)
Calendula Officinalis (Marigold) Flower Extract
Equisetum Arvense (Horsetail) Leaf Extract
Hypericum Perforatum (St. John’S Wort) Flower Extract
Curcuma Longa (Turmeric) Root Extract
Hemidesmus Indicus (Country Sarsaparilla) Root Extract
Withania Somnifera (Ashwagandha) Root Extract
Terminalia Ferdinandiana (Kakadu Plum) Fruit Extract
Glycyrrhiza Glabra (Licorice) Root Extract
Olea Europaea (Olive) Leaf Extract
Vanillin
Red 28 Lake (Ci 45410)
Iron Oxides (Ci 77491, Ci 77492, Ci 77499)

How to Swap to Non-Toxic lipsticks:

Here's how to swap to non-toxic lipsticks:

What to know about lipstick

Lipstick sits on and around your mouth for hours at a time, and small amounts are inevitably ingested throughout the day. That combination of prolonged skin contact and proximity to the mouth makes the formulation especially important. Welpr looks at the pigments, fragrances, preservatives, and base ingredients to make sure everything in the formula earns its place.

Lipstick is one of the few cosmetics you may actually swallow in trace amounts, so what's inside really matters.
Products you wear daily deserve the closest look — occasional-use shades are lower priority.

Review the lipsticks you already own

Use the Welpr Personal Care and Cosmetic Scanner to check the ingredient labels on your current lipsticks. Start with the shades you reach for most often, since those give you the highest daily exposure.

The ingredient list is usually printed on the outer box or on the bottom of the tube — snap a photo before you toss the packaging.
Flag any lipstick your kids or teens use, since their smaller body size means the same ingredients have a bigger relative impact.

Use your current lipstick more carefully

Replacing every shade at once isn't realistic. While you transition, a few small habits can reduce what your skin and body absorb from lipsticks that don't meet your standards.

Save your less-vetted shades for occasional outings rather than everyday wear, and reach for your cleanest option as your daily go-to.
Remove lipstick before eating or drinking so less product transfers to your mouth.

Choose cleaner replacements

Look for lipsticks with simple, purposeful formulas built on nourishing bases like plant oils, butters, or beeswax. Welpr prioritizes products free from synthetic fragrance, parabens, phthalates, PEGs, and harsh preservatives, with pigments that have been tested for heavy metals.

Check that any scent comes from essential oils or plant extracts — skip products that just list "fragrance" or "parfum" without full disclosure.
Click the button above to shop Welpr Approved lipstick.

Camille May

Cofounder & Product Curator

Camille May is the co-creator of Welpr and a guide for clean living. After selling her last company in the health food space, she went non-toxic while working to heal an autoimmune condition....

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Olushola M. Awoyemi

Medical Reviewer, PhD

Olushola M. Awoyemi (aka Shola) is a board-certified toxicologist and a research scientist with a PhD in Environmental Toxicology. Shola's long-term ambition is to be recognized as a world-renowned expert in toxicology,...

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